The Reality Test (Ebook)
Still relying on strategy?
Buy from
The questions you've never asked that will put you ahead of your competitors. Now available in paperback.
How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life.
More helpful are these practical questions that can help you plan what to do when your business comes into contact with reality. From learning the lessons of the past (rather than fixating on the future) to finding out what your business is really about, he explains the real-life factors that lead to success or failure. Including many new examples from the front line, from all around the world, The Reality Test will help you establish yourself as more effective and distinctive than your competitors, who follow the same rigid theoretical avenues.
Whether you ask 'Are you making enough of your weaknesses?' or 'Are you 100% productive 100% of the time?', it's time to stop living in strategy La-La Land and face reality.
The Reality Test (Paperback)
Still relying on strategy?
Buy from
The questions you've never asked that will put you ahead of your competitors. Now available in paperback.
How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life.
More helpful are these practical questions that can help you plan what to do when your business comes into contact with reality. From learning the lessons of the past (rather than fixating on the future) to finding out what your business is really about, he explains the real-life factors that lead to success or failure. Including many new examples from the front line, from all around the world, The Reality Test will help you establish yourself as more effective and distinctive than your competitors, who follow the same rigid theoretical avenues.
Whether you ask 'Are you making enough of your weaknesses?' or 'Are you 100% productive 100% of the time?', it's time to stop living in strategy La-La Land and face reality.
Reviews for The Reality Test
Jules Goddard, author of 'Uncommon Sense, Common Nonsense'
Andrew Cahn, former CEO of UK Trade and Investment
Guy Fraser-Sampson, Senior Fellow, Cass Business School
Lord Victor O. Adebowale CBE, CEO of Turning Point
Robert Rowland Smith asks the practical questions that really matter to business
leaders - this book will do more than make you think, it will make you do
something
'
Matt Kingdon, co-founder of ?What If! and author of The Science of Serendipity
Frank Dillon Irish Times
Praise for Driving with Plato:
'This is a fascinating and deeply impressive book
'
Daily Mail
THES
The Financial Times
Bookbag
Robert Rowland Smith
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