The Economist: Organisation Culture (Paperback)

How corporate habits can make or break a company

Naomi Stanford

The importance of a business's culture to sustainable success

An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want to

·Get a grip on why culture matters and the effect it has on success.
·Understand, define and measure their organisation's culture.
·Position their organisation's culture: aligning it with the business strategy.
·Avoid the common mistakes of "culture change" programmes.
·Keep their culture dynamic, responsive and resourceful.

Full of real life example from companies as diverse as Ikea, GE, Microsoft, Google, eBay, McDonalds, Procter & Gamble, Unilever, Wal-Mart and Tesco, the book also includes a series of wide-ranging practical exercises that will help managers analyse and make their organisation's culture a powerful driver of success.

Publication date: 22/07/2010

£15.00

ISBN: 9781846683404

Imprint: Economist Books

Subject: Business & Management

The Economist: Organisation Culture (Ebook)

How corporate habits can make or break a company

Naomi Stanford

The importance of a business's culture to sustainable success

An organisation's culture either gives it a competitive advantage or a competitive disadvantage. It is a crucial factor in determining how successful a business is and how much people want to work for an organisation. That is why managers are putting more and more emphasis on getting their organisation's culture right. This book provides a route map for managers who want to

·Get a grip on why culture matters and the effect it has on success.
·Understand, define and measure their organisation's culture.
·Position their organisation's culture: aligning it with the business strategy.
·Avoid the common mistakes of "culture change" programmes.
·Keep their culture dynamic, responsive and resourceful.

Full of real life example from companies as diverse as Ikea, GE, Microsoft, Google, eBay, McDonalds, Procter & Gamble, Unilever, Wal-Mart and Tesco, the book also includes a series of wide-ranging practical exercises that will help managers analyse and make their organisation's culture a powerful driver of success.

Publication date: 02/10/2014

£10.99

ISBN: 9781847652751

ISBN 10 / ASIN: B00N2AF20I

Imprint: Economist Books

Subject: Business & Management

Naomi Stanford

Naomi Stanford

Dr Naomi Stanford is an expert organisation design practitioner, teacher, and author. During her earlier UK career Dr Stanford worked in large multinational companies, including Prudential, Price Waterhouse, British Airways, Marks & Spencer, and Xerox. She then spent fourteen years in the US as an organisation design consultant in a range of organisations including the US Federal Government, NBBJ, and Mercer. She returned to the UK to work in the government sector. She is now an independent consultant working with clients in the Middle East and Europe. She writes books, blogs, articles, speaks at conferences, and tweets (@naomiorgdesign) regularly on organisation design. Her website: http://www.naomistanford.com has over 800 blogs on the topic including extracts from the seven books she has written.